Cl/BRAND
IDENTITY SYSTEM
SYMBOL
AIDA International's identity is expressed by its symbol containing characteristics of serif and sans serit.
“A” is AIDA International for short and stands as a symbolization for the “First & Best.”
The round circle stands for “International” and also signifies “completion” as a period.
WORDMARK
AIDA International's identity is expressed by its symbol containing characteristics of serif and sans serif.
AIDA International's wordmark, featured by a harmonious combination of lineal lines and curves,
conveys a modern corporation image that it pursues.
COMBINED SYMBOL
COMBINED LOGO
COLOR SYSTEM
MAIN COLOR
AIDA Blue
CMYK
90 70 0 0
RGB
40 90 170
PANTONE
2172C
Black
CMYK
0 0 0 100
RGB
0 0 0
SUB COLOR
AIDA Sky Blue
CMYK
45 20 0 0
RGB
150 185 225
PANTONE
283C
AIDA Navy
CMYK
100 90 20 0
RGB
15 50 120
PANTONE
2145C
Gray
CMYK
0 0 0 60
RGB
130 130 130
PANTONE
877C
BRAND
World's first leather fabric brand, WSL